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Whiled creates goods designed for leisure time, with a mission to help people slow down and reclaim their downtime. Founder Alisha Ramos emphasizes good design and encourages people to embrace leisure time, making Whiled a brand, nudge, reminder, and mantra to press pause, then play. Their puzzles, like Busy Bodies Puzzle by Tess Smith-Roberts, allow for pause and play, perfectly embodying the core of Whiled.