KraveBeauty offers basic, intuitive skincare products that are intentionally created to nourish your skin. They believe that you know best how to care for your skin, and their products are designed to help you achieve a balanced skincare diet. Their founders are passionate about creating an intentional world, reducing their environmental impact, and rejecting traditional beauty conventions. In addition, they donate 1% of their purchases to Women’s Earth Alliance to support women leaders in mitigating climate change.