FLKLR Surf is a movement created by a group of water pagans devoted to the ocean, art, and quality crafted goods. They create custom retro surfboards, apparel, and conscious ocean goods using alternative materials. They are committed to giving back to their communities and the environment by providing clean water filters, teaching local children how to surf, and supporting larger-scale projects like the ocean cleanup. Their audience consists of conscious individuals that care for the ocean and want to make a difference.